KALAMAZOO, MI (WKZO AM/FM) — A new short documentary has launched on YouTube, and it captures the emotional final day that Family Video was open at their Gull Road location in Kalamazoo. But what some people may be surprised to know is that it was a part of the only remaining video rental chain in the United States before it closed.
Courtesy Alamo Studio
In the roughly 7 1/2 minute video documentary, titled “Last Day for Videos,” employees share their thoughts and feelings on what led to their demise, along with what made the business stand apart.
Starting in 1978, Family Video served as a popular film rental store in the Midwest. At one time, the chain had over 800 locations in operation. In early January, the last remaining Kalamazoo Family Video store announced that it would be closing. The closure marked the end of video rental chains in the U.S., showcasing the final remnant of a once-thriving industry.
“Our employees truly put the ‘Family’ in Family Video. This story from Kalamazoo was replicated in every store and community we served across the country. Our staff created an uncommon bond with our customer base that is rare in today’s world. Our unprecedented 43-year run was because of employees like Michelle, Katherine, and Katelyn.” ~ Derek Dye, Senior Brand Manager, Highland Ventures.
Watch the YouTube documentary below:
